BREAKFAST HAS CHANGED, BUT OUR COMMITMENT TO CANADIANS HASN'T

This year's Toonies for Tummies campaign asks shoppers to take the #ToonieChallenge reminding them that the breakfast routine is among the many th...

This year's Toonies for Tummies campaign asks shoppers to take the #ToonieChallenge reminding them that the breakfast routine is among the many things that have changed for many children, especially hungry children who prior to COVID-19 would attend their local student nutrition program, many counting on them daily. These programs would provide them a source of nourishment, for some hungry children offering their best meal of the day.

Burnbrae Farms has been a long-standing supporter of healthy breakfasts. This year's program is especially meaningful, knowing the costs to provide individually portioned breakfasts in a safe environment has meant increased costs. We appreciate all the shoppers who are joining us and supporting the campaign and all the volunteers in countless communities in Western Canada, Ontario and in Atlantic Canada who are making sure the healthy food is making its way to students whether they are eating at home as part of their virtual studies or a back at school accessing a grab and go meal to eat in a safe space.

This year's Toonies for Tummies in-store program features our EGGBakes! Crustless Quiches and Egg Patties, which are convenient, nutrient-dense ideas for breakfast on the run. EGGBakes! are packed with protein, plus vital nutrients such as vitamin A, calcium and iron, EGGBakes! are a kid-friendly option that help nourish bodies and enrich growing minds.

Burnbrae Farms is incredibly proud to be part of the #Toonies4Tummies community and to stand alongside so many other companies and the many retailers where you can purchase our products, including EGGBakes!. Feeding hungry children is part of our commitment to supporting Canadians wellness. Helping ensure Canadian school children are well-nourished and ready to learn is important to us all. Studies show that breakfast is important for a child's brain power. In fact, breakfast-eaters are better at tasks requiring attention and memory, compared with kids who skip the morning meal.[1]

This past year, we are proud to have been recognized for our commitment to the environment. Both are part of our stewardship and principles that remain central to our operations over 130 years.

We invite you to learn more about our efforts to keep our products available to you, our commitment to the environment and news on new product innovation awards we received this past year for our Free-Range Solar Powered Eggs produced at our RALOS solar farm in Woodstock Ontario.  You can learn more here: https://www.burnbraefarms.com/en/blog/its-been-a-tough-but-award-winning-year-for-burnbrae-farms

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Help Us Make Breakfast a Reality for a Hungry Child

Chasing dreams should be part of every child’s day. Going without breakfast shouldn’t be.

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We are so grateful to Canadians who support Toonies for Tummies during our annual store campaign and, year-round, online.

You may know on April 16th, the Federal Government confirmed plans to support student nutrition programs. Specifically, the budget has announced the creation of a National School Food Program, which will provide $1 billion over five years to Employment and Social Development Canada, Crown-Indigenous Relations and Northern Affairs Canada, and Indigenous Services Canada, starting in 2024‑25.

You may wonder what does this government funding mean specific to the need and our efforts to fundraise?

Without a doubt, we continue to need your support. While many student nutrition program leaders are encouraged by the incremental government support, many have taken to the news and social media to confirm even with this support, funding gaps will persist.

The Grocery Foundation's Vision, that no Canadian child goes to school hungry, remains fully intact. Our work continues and remains vital to support hungry children through their school’s student nutrition program. There is no change whatsoever in our focus, our mission, or our reliance on your support.

The programs we help fund are universal in nature. That means all children who require a healthy meal have access. Those on the front lines of these programs affirm their positive impact and positive halo beyond the day’s nutrition, from attendance, behaviours to the school community and mental health. The programs you help fund also support foundational nutrition knowledge and social skill building, as many programs include mechanisms for student involvement in menu planning, food preparation and serving of food to peers.

Thank you for choosing to support hungry children in your community, nourishing their health, well-being, academic success while fostering their school community. With your continued support, we will continue to help dreams take flight and nourish over 3,000 programs and neighbourhoods, yours among them.